Chapter 12. The Design

Real Artists Simplify
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    The Bauhaus Movement Explained

    A short educational video on the Bauhaus movement.

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    Apple's Bauhaus Heritage

    The striking parallels between Apple's design approach and the story of the Bauhaus movement's Wagenfeld table lamp.

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    Jobs on the Design of the Macintosh

    Jobs compares the design of the Macintosh to the icons of industrial design.

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    Susan Kare on Macintosh Icons and More

    Susan Kare explains the Macintosh icons and showcases its text processing capabilities in a Computer Chronicles episode (08:30 and on).

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    Hartmut Esslinger's Design Philosophy

    Hartmut Esslinger, the founder of frogdesign - Apple's design contractor - talks about his design principles.

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    Macintosh as a Work of Art

    A documentary on the first Macintosh featuring Jobs, Debi Coleman and other team members. Mac box design at 09:00; team signatures on the inside of the Mac at 10:15.


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